Julian Grainger

Head of SEO at Unique

Archive for June 2009

The ‘other’ project marketing checklist

If you’re a really, really lucky marketer you’ll be asked to work on specific projects that are often one off situations like a price increase, a product or brand launch or a customer migration. These situations can be very taxing because might require skills that you don’t dust off much. Alternatively, they will require every […]


Think social media doesn’t affect you? In NZ we’re finally seeing some traction on mobile network competition as the two main players start to quake at the thought of *gosh* a third player. Mobile companies have been creaming it for years in NZ and they’ve basically admitted to the fat in the margins with the […]